Some of us are still on the warm up track stretching and getting ready for the race while the starter’s pistol has gone off in the stadium.
We sometimes miss opportunities because we fail to recognize when the time has come to shift from preparation to active engagement.
We fail to get to market because we fiddle around with the product … just a little longer. We fail to contact customers because we need to spend some more time getting our sales pitch right.
The time has come for action!